SOCIAL MEDIA STRATEGY + EXECUTION • january to june 2018

st. louis homes + lifestyles 


The Client

St. Louis Homes + Lifestyles magazine highlights distinctive urban and suburban homes, outdoor living spaces and communities unique to the St. Louis area.


The Task

Create a strong social media presence, including a visually appealing feed that supported the publication’s articles, local projects and upcoming events with the goal of becoming St. Louis’ number one source for design inspiration.


The Result

In six months, St. Louis Homes + Lifestyle’s Instagram grew by 150% from 800 followers to just over 2,000. The drastic increase in followers assisted in bringing in additional client print and digital advertising and increased magazine subscriptions.