SOCIAL MEDIA STRATEGY + EXECUTION • january to june 2018
st. louis homes + lifestyles
The Client
St. Louis Homes + Lifestyles magazine highlights distinctive urban and suburban homes, outdoor living spaces and communities unique to the St. Louis area.
The Task
Create a strong social media presence, including a visually appealing feed that supported the publication’s articles, local projects and upcoming events with the goal of becoming St. Louis’ number one source for design inspiration.
The Result
In six months, St. Louis Homes + Lifestyle’s Instagram grew by 150% from 800 followers to just over 2,000. The drastic increase in followers assisted in bringing in additional client print and digital advertising and increased magazine subscriptions.